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Question: 1 identify and outline five examples of legislation and regulations...

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1.              Identify and outline five examples of legislation and regulations that apply to the marketing industry in Australia.

2.              Discuss at least two ways in which the Market and Social Research Privacy Code 2014 incorporates privacy issues.

      3.              Explain the importance of both qualitative and quantitative data for market research.

4.              Briefly explain why is it important to test a questionnaire to be used in market research prior to using it?

5.              Explain why it Is important to follow a style guide when developing a market research report and give two examples of the style guidelines that may be applied to a market research report.

 

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