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- 1a seller pursues a basic relationship with what kind of...
Question: 1a seller pursues a basic relationship with what kind of...
Question details
1.A seller pursues a basic relationship with what kind of customers?
a.many customers regardless of profitability |
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b.many low-margin customers |
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c.many high-margin customers |
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d.a few low-margin customers |
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e.a few high-margin customers
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- 4.A market is the set of actual and potential buyers of a product or service.
a. True
b. False
5.Marketing in the non-profit sector is applied in all but which of these ways?
a.to enhance their images |
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b.to publicize the organization's supporters |
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c.to encourage donor support |
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d.to attract memberships |
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e.To design social marketing campaigns for specific causes
True False 7.The marketing concept takes a(n) ________. It starts with a well-defined market, focuses on customer needs, and integrates all the marketing activities that affect customers.
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