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  3. conduct research into the marketing communication industry and write a...

Question: conduct research into the marketing communication industry and write a...

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Conduct research into the marketing communication industry and write a report that summarises your findings. Your report should discuss: 1. The structure of the industry. 2. Industry sectors, associations and networks. 3. The societal role of the industry. 4. Key stakeholders. 5. Employment opportunities and obligations. 6. Relevant digital communications technology. 7. Current issues of concern to the industry. 8. Principles and practices of marketing communications and media strategies.

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