Question: having just reviewed marketing and segmentation please provide a document...
Having just reviewed marketing and segmentation, please provide a document in which you address the following:
A. Describe yourself using any four (4) of the segmentation characteristics discussed. This should result in a picture of you as a consumer that a marketer might use to see if you would fit their target market.
B. If a marketer were to try to reach you, what channels or methods of promotion would you suggest they use? Conversely, what types of promotion do you anticipate would not be successful in reaching you?