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Question: inga marketing manager at sunshine a professional preschool center thinks...

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Inga, marketing manager at Sunshine, a professional preschool center, thinks the firm should start an after-school program for its current clients. This makes sense as she wants to extend the trusting relationship already established with parents and children. According to Igor Ansoff’s Product-Market Matrix, this is an example of the ________ strategy.
1-market diversification
2-product differentiation
3-product development
4-market development

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