Question: marketing class questions what constitutes the hispanic market in the...
Marketing Class Questions:
- What constitutes the Hispanic Market in the U.S.? What is included in the Latino Market?
- Identify and briefly describe the main sources of Latin American immigration to the U.S.
- What are the salient geographic trends of the Hispanic markets in the U.S.?
- What are the salient socioeconomic trends of the Hispanic markets in the U.S.?
- How different are the income levels, educational levels, family size, and economic behavior of Hispanic consumers compared to those of American consumers in general?