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Question: marketing class questions what constitutes the hispanic market in the...

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Marketing Class Questions:

  1. What constitutes the Hispanic Market in the U.S.? What is included in the Latino Market?
  2. Identify and briefly describe the main sources of Latin American immigration to the U.S.
  3. What are the salient geographic trends of the Hispanic markets in the U.S.?
  4. What are the salient socioeconomic trends of the Hispanic markets in the U.S.?
  5. How different are the income levels, educational levels, family size, and economic behavior of Hispanic consumers compared to those of American consumers in general?
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