Question: part c andndash extendedresponse item 400600 wordsandnbsptravability was formed in...

Part C – Extended-response item (400-600 words)

 

Travability was formed in 2007. Initially Travability was set up as a business to publish accessible travel information via it’s website. Today, Travability is a part of a worldwide group who’s mission is to create equality in accessibility in the hospitality and travel industries.

The tourism industry is very competitive, so strategic planning is a necessity.

 

Using the stimulus, create a short business report extract for management that:

-        Select data and information to analyses TravAbility’s business environment using a SWOT analysis

-        Interprets the analysis to draw conclusions about the implications for TravAbility’s business environment.