1. Business
  2. Marketing
  3. some countries have found it easy to change behaviour around...

Question: some countries have found it easy to change behaviour around...

Question details

Some countries have found it easy to change behaviour around wearing a mask in public, while others have not. Write a template for the ‘Wearing of a face mask in public” social marketing campaign. Briefly explain each step in the template. Highlight where / how cultural differences can be taken into account and how creativity might be incorporated for greater effectiveness. (10 marks)

Solution by an expert tutor
Blurred Solution
This question has been solved
Subscribe to see this solution