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Question: stephen has a business idea andnbsphe knows he should test...

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Stephen has a business idea.  He knows he should test the idea before he starts to spend significant money.  However, he is not sure where to start.  Help him by:

a)    Discussing the areas that a feasibility review should cover and explain the importance of each of these areas

b)    Describing two tools/models that you believe could assist him with this feasibility review and explain how each of these could help differentiate his business

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